Coca-Cola Reorganizes Operations


SBI the Somaliland Beverage Industries produces all Coca-Cola drinks at its plant in Hargeisa, Somaliland

Coca-Cola Africa has announced a reorganization of its African operations in the 18 Southern and East Africa countries where it operates, effective August 1.

In the new set-up revealed on Friday, Swaziland and Lesotho will be part of South Africa’s operations while Botswana, Zambia, Zimbabwe, Malawi, Namibia, St Helena and Angola become part of the East Africa block of markets which include Kenya, Tanzania, Uganda, Ethiopia, Mozambique, Djibouti, Somalia, Somaliland, and Eritrea.

Coca-Cola Africa will now comprise two regions, Southern Africa and East and Central Africa. Ahmed Rady, currently East Africa General Manager will lead the expanded region which includes additional markets from Central Africa.

Newly appointed South Africa General Manager Roger Gauntlett will continue in his role looking after operations in South Africa, Lesotho and Swaziland.

“In line with our strategic priority to drive accelerated growth and evolve into a total beverage company, we have been working to streamline our company structure to allow for speed, agility, and role clarity,” said Coca-Cola Africa President Kelvin Balogun.


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